As important as online marketing is in today’s day and age, we can’t forget the traditional marketing ways as well. Where online marketing helps interact with a larger number of audiences, old-school marketing techniques like giving away promotional products are more likely to convince prospective customers. A study shows, 85% of consumers will do business with a company after they have received a promotional product from them.
One of the most effective promotional products is a tote bag. Tote bags come in a variety of sizes and styles that attract customers. Not only this, the fact that they are an eco-friendly substitute for the environment polluting plastic bags makes them more in demand. The youth today, especially, are more inclined towards using tote bags for their day-to-day uses. In this article, we tell you about facts that prove tote bags should be the only choice for your promotional campaigns.
Endless Customization Options
Tote bags are like a blank canvas that can be decorated any way you want. You can either put images or text whatever suits your brand requirements. They have a larger space as compared to other promotional products so your brand message is visible. However, the design may be, you may use multiple colors or go monochrome, totes always turn out great looking.
Trendy & Appealing
They are very useful, highly manageable, and last a very long time; tote bags have become the top choice of today’s youth as they are neither age nor gender-specific. If they fit into your marketing campaign and youngsters are your target market, you can gain major benefits by targeting them. You can create designs that your prospects can relate to and they will be obliged to pick your product among other choices.
Available in Multiple Price Ranges
Small businesses and startups that do not have extensive budgets for their marketing campaigns can greatly benefit from tote bags. They come in a range of designs and fabrics that are available at different prices. You can choose whichever style suits your brand and adjusts your budget specifications and customize it, accordingly.
As totes have become the rage in recent times, more people prefer them for daily usage such as going out or performing usual chores. When they will take the customized tote bag out on the street, it will provide maximum visibility to your company name and message, creating awareness for your brand.
For Wide Range of Sectors
A Tote bag is a very versatile product; it can fit into any business. Be it a retail shop, a supermarket, a boutique, school, you can market any of these sectors and more others through a custom tote bag very easily. It’s a great value-adding product that will increase your credibility in customers’ and prospect’s eyes.
Gains Customer Loyalty
To avoid losing customers and gain their trust, the formula is simple. Provide them with products that they can relate to and are useful to them. Tote bag is an essential item, it can be used for recreational purposes, carrying stuff, for travels, shopping, and more. When the customer sees that a brand cares for them providing them value-added stuff, they naturally become loyal to it.
A Sustainable Choice
Tote bags also work well with customers because it is a more sustainable choice as compared to other environment harming bags. They are manufactured using very little resources and conserving them to be used someplace else. The consumers won’t have to keep changing bags; totes can last long even when used daily.
Saves Unnecessary Spending
From the consumer’s point of view, tote bags save a lot of money that is spent on buying plastic bags. When visiting retail stores, customers can carry tote bags with them. When they have a creatively designed and appealing tote bag, customers will always choose and the more the usage, the larger the brand awareness.
Last but not the least, they may be available in multiple price ranges, but they are one of the cheapest promotional products. With the liberty of creating a design of your choice, a wide canvas to make it visible, tote bags are the way to go.
We hope the facts mentioned above are enough to convince you to pick tote bags for your next promotional campaign. There are several stores available in the market and online that provide wholesale tote bags and offer customization as well. From unlimited options that include boat totes, book totes, zip totes, canvas tote bags in bulk, select the one that fits your needs and start your campaign today.